On 5 October 2017, Dr. Jan-Hinrik Schmidt has published the second edition of his book ‘Social Media’ at Springer Fachmedien Verlag. It is not a guidebook but a fundamental scientific book for everyone who wants to understand how digital social media works and how it is used.
Hamburg 5 October 2017 – What do people with the media? What does media with the people? These two elementary questions of communication science are answered by Jan-Hinrik Schmidt in the new edition of his book ‘Social Media’. In his book, he explains the functioning of social media and its effects by using current examples, such as privacy, opinion formation or the exchange of knowledge. Everyone who expects a guide book will be equally disappointment and positively surprised. “My book does not explain how successful online marketing works. It rather provides a basic knowledge that helps you to answer these and other questions regarding social media”, explains Schmidt.Title | Social Media |
Author | Jan-Hinrik Schmidt |
Publisher | Springer VS |
Price | eBook: 14,99 € |
Softcover: 19,99 € | |
ISBN | 978-3-658-19455-0 |
Published on | 5 October 2017 |
About the book Social Media: Dr. Jan-Hinrik Schmidt j.schmidt@hans-bredow-institut.de Tel. (+49 40) 45 02 17-83 |
Public Relations: Daniela Friedrich d.friedrich@hans-bredow-institut.de Tel.: (+49 40) 45 02 17-50 |