The field covered by the Hans-Bredow-Institut for Media Research is public communication via the media and the process of mediatisation, which affects all areas of life.
Information on the organisation of the Institute, its financing, the bodies, the academic advisory board and its eponym Hans Bredow.
All employees: board of directors, academic and non-academic staff, guest researchers
Latest news from the Institute
We are looking for new colleagues!
Dr. Jan-Hinrik Schmidt
Prof. Dr. Wolfgang Schulz
Dr. Cornelius Puschmann
Prof. Dr. Wiebke Loosen
The academic profile of the Hans-Bredow-Institut is characterised by its research programmes.
The Institute focuses on transferring its work to various target groups and various formats in the broadest way possible.
The Hans-Bredow-Institut is engaged in numerous international and national research networks in research and practice.
An overview of all research projects that are carried out during the current research year.
“Medien & Kommunikationswissenschaft“ is an interdisciplinary forum for theoretical and empirical contributions from the entire field of media and communications research
Series "Working Papers of the Hans-Bredow-Institut”
The annual and activity reports document the Institute's work in the areas of research, transfer and service on a yearly basis.
Other series and publications of the Institute
Information about the library
Overview of all available jornals
Overview on our library's classification scheme
Di. 11-19 Uhr
Mi. 10-17 Uhr
Do. 10-17 Uhr
Olga Lévay, Cindy Hesse und Lena Dammann
Telefon: (+49 40) 45 02 17 22
Münz-Kopierer vorhanden (5 Cent/Kopie)
Scannen kostenfrei auf eigenen USB-Stick möglich
For people with disabilities, participation in society without media is barely feasible. For the first time ever, this study analyses quantitatively their differing use of media, which barriers they are confronted with and what expectations they have.
How do people combine the different media and communication services and, thus, put together their personal media repertoire? A comparison of nine European countries shows similarities and differences.
The time when the child is given his/her own smartphone, a lot changes in the communication and everyday life of the family. In his thesis, Marcel Rechlitz examines what this means for parental media education.
An internaitonal project to determine the cultural understanding of Europeans.
The Hans-Breodw-Institut analyses changes in media use caused by the modification of old media and the addition of media.
A study on how users perceive and experience the official website of the European Union.
The Hans-Bredow-Institut examines changes in the use of television as part of the digitalisation process.
How young people use the "Web 2.0" and how it affects, e.g., their privacy or their attitude towards data protection was examined by the Hans-Bredow-Institut in cooperation with the University of Salzburg.
Health data is recorded and analysed on a large scale nowadays. But what are the risks and potentials?
News reaches us through many sources and on many devices. The annual study of the Reuters Institute (Oxford) and the Hans-Bredow-Institut about changing news consumption shows international trends and developments.
Software for the protection of children is one possibility to make the internet use of children safer. In a short-term study, the Hans-Bredow-Institut examined how many parents use such instruments and what they think about them.
How do people use modern media? This project analyses with the concept of communication mode from a user’s perspective how people use certain media and communication services.
Does television have a future? The Hans-Bredow-Institut addresses this question and provides an overview of present data, assessments and prospects.
The City of Hamburg started the campaign “Sleep Well, Baby” to ensure that babies sleep well and safely. However, how do young parents perceive this campaign?
Children already use their parents’ tablets and smartphones at a young age; later on, they use their own mobile devices to go online. Parents are able to reach their children faster and easier if need be, but they are worried about the misuse of data, increasing expenses and unsolicited conten...
Why do parents decide for or against technical youth protection programmes? Many parents do not know enough about the functions and possible applications of these programmes, they are insecure about the installation of the software or think that it is better to trust their children than controlling...
How do elder people with a migrant background get information on health-related topics? The Hans-Bredow-Institut examined this issue in a qualitative study.
Players of computer games go through phases of excessive playing during their game. Why can some players quit this phase while others cannot?
Empirical approaches to the problems of distinguishing advertisments from programmes
How the information repertoires of the German population constitute themselves was examined by the Hans-Bredow-Institut in a pilot study.
A study on cross-media and convergence from the user's perspective by the Hans-Bredow-Institut.
The increasing digitalisation of media environments enables viewers to access audio-visual content anywhere at any time. Uwe Hasebrink investigated why viewers switch from linear to non-linear forms of TV services.
Children and parents consider digital audio pens, like Tiptoi or TING, as toys rather than educational tools. The pens lose their meaning as soon as children learn how to read. Marcel Rechlitz and Claudia Lampert examined the potential of digital audio pens for the reading and language development o...
How does each individual establish a connection to the public through media and, thus, change the communicative figuration of the public? The project “Public Connection”, financed by the German Research Foundation, seeks to answer these questions as part of the research association &ldqu...
In recent years, media brands such as Breitbart, Epoch Times or PI-News (Politically Incorrect) have attracted attention with controversial reporting. BredowCast host Johanna Sebauer talks to media researcher Dr. Cornelius Puschmann about the so-called 'alternative media'.
With often lurid...
How do millennials consume news? How do they inform themselves? What content do they prefer? The “die medienanstalten“, an umbrella brand of the 14 state media authorities in Germany, addresses these questions in its current Content Report 2017. The report assembles contributions of auth...
Twitter users are not many but they are loud. With their discourse on the platform, they have great influence on the coverage of “traditional media.” In his study , Dr. Sascha Hölig observed active Twitter users and recognised interesting characteristics they have. Some of them were...
Leibniz-Institut für Medienforschung │ Hans-Bredow-Institut (HBI)
Tel. +49 (0)40 45 02 17 87
Fax +49 (0)40 45 02 17 77
Heise, N.; Reimer, J.; Loosen, W.; Schmidt, J.-H.; Heller, C.; Quader, A. (2014): Publikumsinklusion bei der Süddeutschen Zeitung. Zusammenfassender Fallstudienbericht aus dem DFG-Projekt "Die (Wieder-)Entdeckung des Publikums" [Audience Inclusion at Süddeutsche Zeitung. A Case S...
Reimer, J.; Loosen, W.; Heise, N.; Schmidt, J.-H. (2014): Erwartungen und Erwartungserwartungen an Publikumsbeteiligung bei der Tagesschau [Expectations and Expected Expectations Regarding Audience Participation at Tagesschau]. In: B. Stark; O. Quiring; N. Jackob (eds.), Von der Gutenberg-Galaxis zu...
Merten, L. (2016): Der Fall #Tatort: Studie zum Einfluss der Social-TV-Nutzung auf die Sendungsbewertung [The Case #Tatort: Study on the Influence of Social TV Usage on the Assessment of Programmes]. In: G. Hoofacker, C. Wolf (eds.), Technische Innovationen – Medieninnovationen? [Technical Inn...
Hepp, A.; “Communicative Figurations” Research Network (2017): Transforming Communications. Media-Related Changes in Times of Deep Mediatization. Bremen: “Communicative Figurations” Research Network, University of Bremen, Zentrum für Medien-, Kommunikations- und Informat...
Rechlitz, M. (2017): tiptoi, TING und Co. - zwischen Spielzeug und Lernmedium [tiptoi, TING and Co. - between Toy and Learning System]. In: merz | medien + erziehung [merz | media + education], 61 (1), pp. 53-59.
Loosen, W.; Dohle, M. (eds.) (2014): Journalismus und (sein) Publikum. Schnittstellen zwischen Journalismusforschung und Rezeptions- und Wirkungsforschung [Journalism and (Its) Audience. Interfaces between Journalism Research and Research on Reception and Effect]. Wiesbaden: Springer.
Hasebrink, Uwe (2017): Media Use: Central Europe. In: P. Rössler, C. A. Hoffner, L. van Zoonen (eds.), The International Encyclopedia of Media Effects. JohnWiley & Sons, Inc., pp. 1-11.
Finger, J. (2017): Langfristige Medienwirkungen aus Rezipientenperspektive. Zur Bedeutung des Fernsehens für die Herausbildung mentaler und kollektiver Repräsentationen vom Holocaust [Longterm Media Effects from the Perspective of the Viewers. On the Importance of Television for the Emerge...
Hölig, S.; Hasebrink, U. (2018): Vielseitig interessiert und informiert, aber doch lieber passiv. Zur Nachrichtennutzung junger Onliner im internationalen Vergleich [Wide Range of Interests and Information, But Rather Passive. On the News Consumption of Young Online Users in International Compa...
Schmidt, J.-H.; Loosen, W.; Reimer, J.; Heise, N. (2014): Journalism and Participatory Practices – Blurring or Reinforcement of Boundaries between Journalism and Audiences? In: Recherches en Communication, No. 39, 2013, pp. 91-109.
Online intermediaries such as search engines, social network sites, or video platforms provide access to diverse content; however, there is a school of thought that argues that they may also contribute to the structural deformation of the public sphere. To assess the impact of these Web-based servic...
"Teilhabe im Freundeskreis und in der Familie [Participation among Friends and in Family Life]", lecture by C. Lampert at the DIVSI-Bucerius-Forum "Ohne digitale Teilhabe keine soziale Teilhabe - Ist das Smartphone unser Tor zur Welt? [Without Digital Participation No Social Participa...
"Die Smartphonenutzung des Kindes als Irritation - Herausforderungen für elterliche Medienerziehung im Zusammenhang mit neuen Geräten [Children's Use of Smartphones as a Confusion - Challenges for Parents' Media Education in the Context of New Media]", poster by M. Rechli...
"Kinder brauchen medienkompetente Vorbilder – Herausforderungen für den Medienumgang in der Familie [Children Need Media Literate Role Models – Challenges for Media Use in the Family], lecture by C. Lampert at the symposium "Auf dem Spielplatz oder im WhatsApp-Chat. Digita...
On 14 June 2018, the Reuters Digital News Report 2018 will be presented to the public in Berlin. Prof. Dr. Uwe Hasebrink and Dr. Sasche Hölig of the Hans-Bredow-Institut will present the findings for Germany. Since 2013, the Hans-Bredow-Institut has been the collaborating partner responsible for...
Specialist conference "Nur Mut! Hilfebeziehungen zwischen Zwang, Handlungsdruck und Achtsamkeit [Be Brave! Helping Relationships between Compulsion, Need for Action and Mindfulness]", organised by the child protection centres together with the child protection centre in Cologne, including a...
"Theorien der Mediennutzung und Medienwirkung [Theories of Media Use and Media Effects]", seminar by S. Hölig at the Institute for Media and Communication at Universität Hamburg, winter semester 2014/15.
Subscribe to our newsletter and receive the Institute's latest news via email.