The field covered by the Hans-Bredow-Institut for Media Research is public communication via the media and the process of mediatisation, which affects all areas of life.
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The academic profile of the Hans-Bredow-Institut is characterised by its research programmes.
The Institute focuses on transferring its work to various target groups and various formats in the broadest way possible.
The Hans-Bredow-Institut is engaged in numerous international and national research networks in research and practice.
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“Medien & Kommunikationswissenschaft“ is an interdisciplinary forum for theoretical and empirical contributions from the entire field of media and communications research
Series "Working Papers of the Hans-Bredow-Institut”
The annual and activity reports document the Institute's work in the areas of research, transfer and service on a yearly basis.
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The International Media Handbook provides an overview of media systems and developments along with comparable data, analyses and current developments in different countries.
Commenting, liking, sharing – the audience increasingly gets involved in journalism. On the internet, especially in social media, readers, listeners and viewers can rate, debate and distribute journalistic articles. They can even publish their own content. If and how they actually make use of...
The increasing digitalisation of media environments enables viewers to access audio-visual content anywhere at any time. Uwe Hasebrink investigated why viewers switch from linear to non-linear forms of TV services.
The Hans-Bredow-Institut analyses problems of media concentration as well as general constraints on private broadcasting providers according to broadcasting law.
Some journalists are increasingly turning into media brands of their own – complementing or even competing with the newsrooms and media titles they work for. In his PhD project, Julius Reimer investigates journalists’ personal branding strategies and critically evaluates this current tre...
How can reader comments in news articles be semi-automatically analysed? The SCAN Project will develop a framework that supports journalist to identify and use opinions, topic suggestions or further information in user comments for journalistic purposes.
For students of the master programme ‘Journalism and Mass Communication’ at Universität Hamburg, the student council and the Hans-Bredow-Institut organised the “Medienschnack 2.0” (discussion) on the topic "Mobile Reporting – Journalismus aus der Hosentasche?...
Does Steven Databerg writes the scripts of tomorrow? Does our buying behaviour reveal the newest trends? In future, artificial intelligence should not only forecast fan favourites but also support creative processes. What happens if we let algorithms decide what movies, music or art we like best –...
Julius Reimer will take part in the panel discussion "Maschinen berichten. Wohin führt uns die algorithmische Textproduktion? [Machines Report. Where Does Algorithmic Text Production Take Us?]" at this year’s "taz lab" on the topic "Wie wir arbeiten wollen. Die Zukunft...
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