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April 2018

TechFutures: Zukunftslabor Digital der bpb 2018

All around the topic of digitisation, there is an abundance of buzzwords – from AR and VR or the autonomous car, big data, blockchain or broadband via cloud, digital transformation and disruption to e-health, Internet of things, AI, robotics, online security and wearables. What could be the real future, what utopia? Some examples:
• Big Data: The keyword has developed from the specialist corner in large companies, for example under the heading ‘data warehousing’ or ‘business intelligence’, to broad public attention. Enthusiasm of marketing experts about the always better methods of data collection, deep scepticism of data protectionists, cluelessness, insecurity or shrugging of the shoulders of consumers – everything can be found by now. Only one thing seems to be clear: despite completely different sounding data protection regulations, the handling of large amounts of data will occupy us a lot in the coming years – and an assessment is necessary.
• Broadband: For 25 years there has been a heated debate about the usefulness of the nationwide development of broadband infrastructures, preferably using fibre optics. What is clear is that the latter costs an enormous amount of money and cannot be provided quickly by the carriers alone.
• Internet Security: A recent study by Deutsche Bank warns against underestimating citizens' distrust of the digital future of Internet security. Internet security is usually only perceived by the general public when something has happened, although no country is harmed as much by cybercrime as Germany. But what are concrete options to protect oneself?
• Politics: Social participation is increasingly taking place via digital media. But do we master the conditions of communication or are we guided and are we just the product of it? Who owns the data we disclose and who benefits from it? All (media) behaviour also has a political and social dimension. Who decides - and do we succeed in shaping the digital society?

So, there are more than enough reasons to discuss the significance and probability content of relevant developments in the field of digitisation with selected experts on a neutral platform.


Host: Ekkehart Gerlach, Geschäftsführer, deutsche ict + medienakademie, Cologne

9.30 a.m. Arrival

10.00 a.m. Welcoming Address
• Prof. Dr. Wolfgang Prinz, Assistant Institute Director, Fraunhofer Institute for Applied Information Technology (FIT), Sankt Augustin
• Dr. Caroline Hornstein Tomić, Head of Department, Federal Agency for Civic Education, Bonn

10.15 a.m. Key Trends – Keynote Statements & TED & Panel Discussion
Big-Data & KI: Öl für neue Geschäfte oder Probleme mit Datenschutz & Sicherheit? [Big Data & AI: Oil for New Business or Privacy & Security]
• Prof. Dr. Stefan Wrobel, Managing Director, Fraunhofer Institute for Intelligent Analysis and Information Systems (IAIS), Sankt Augustin
• Prof. Dr. Karsten Weber, Director of the Regensburg Center of Health Sciences and Technology (RCHST) as well as Co-Chair of the Institute for Social Research and (IST) at the Regensburg University of Applied Sciences (OTH)

Die Staccato-Gesellschaft: Werden sich die Menschen in 2030 anders informieren und anders kommunizieren? [The Staccato Society: Will People Inform Themselves and Communicate Differently in 2030?]
• Christopher Peterka, Chief Inspiration Officer, gannaca GmbH & Co. KG, Cologne
• Hans Demmel, Managing Director, n-tv Nachrichtenfernsehen GmbH [news television], Cologne, and Chairman des VPRT [Association of Private Broadcasting and Telemedia]

Technik haut-nah: Das Smartphone ist tot, es lebe das Wearable? [Technology at First Hand: The Smartphone Is Dead, Long Live the Wearable?]
• Prof. Dr. Wolfgang Prinz, Assistant Institute Director, Fraunhofer Institute for Applied Information Technology (FIT), Sankt Augustin
• Arndt Polifke, Global Director Telecom, GfK SE, Nuremberg

12.15 p.m. Snack & Performance of Innovative Wearables

1.15 p.m. Hype Applications – Impulse Statements & TED & Panel Discussion
Zuhause überall Kameras, Sensoren, Bildschirme: Wie Smart wird das Home? [Cameras, Sensors, Screens Everywhere at Home: How Smart Will the Home Be?]
• Christoph Lüthe, until 31.12.2017 Managing Director, ista deutschland GmbH, Essen
• Olaf Pursche, Chief Commercial Officer, AV-Test GmbH, Magdeburg

Am Arbeitsplatz alles schneller, alles besser: Automatisierung & Robotics ohne Ende? [Everything Faster, Everything Better at Work: Endless Automatisation & Robotics?]
• Dr. Martin Brüchert, Communication Systems, Human-Technology-Interaction, Health, Branch Manager, VDI/VDE Innovation + Technik GmbH, Bonn
• Tobias Kölsch, Managing Director, Humanizing Technologies GmbH, Cologne

Homo Connectus unterwegs: Assistiert, geshared, autonom? [Homo Connectus on Tour: Assisted, Shared, Autonomous]
• Frank Thomsen, Head of Department “Innovation”, Jambit GmbH, Munich
• Jürgen Bönninger, Managing Director, FSD Fahrzeugsystemdaten GmbH (Zentrale Stelle nach StVG) and Chairman of the DVR-Vorstandsausschuss Fahrzeugtechnik [Executive Board of the German Traffic Safety Association], Dresden

3.00 p.m. Coffee Break

3.30 p.m. Rahmenbedingungen – Einschätzungen [Framework – Assessment]
Leitmedium Internet? [Leading Medium Internet]
Prof. Dr. Uwe Hasebrink, Hans-Bredow-Institut, Hamburg

Human Resources 4.0: Mehr oder weniger Arbeitsplätze durch Digitalisierung? [More or Less Jobs through Digitalisation]
• Dr. Ulrich Zierahn, Research Department “Labour Markets, Human Resources and Social Policy”, Centre for European Economic Research (ZEW), Mannheim

Digitale Ethik: Reflexion über Grundwerte und ethisches Handeln [Digital Ethics: Reflexion on Core Values and Ethical Actions]
• Prof. Dr. Petra Grimm, Institut für Digitale Ethik, Hochschule der Medien, Stuttgart

17.00 Imbiss & Networking

Infos zur Veranstaltung


Fraunhofer-Gesellschaft zur Förderung der angewandten Forschung e.V.
Schloss Birlinghoven
53757 Sankt Augustin

Contact person

Prof. em. Dr. Uwe Hasebrink

Prof. em. Dr. Uwe Hasebrink

Leibniz-Institut für Medienforschung │ Hans-Bredow-Institut (HBI)
Rothenbaumchaussee 36
20148 Hamburg

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